Conceal the appearance of root regrowth, greys and sparse areas with the cult-favourite Color Wow Root Cover Up. The reflective mineral powder boasts a natural-looking finish, allowing you to visibly enhance the luminosity of your colour until your next wash.
Equipped with a convenient dual-ended brush that encourages a precise application, the water-resistant formula stays put with a barely there feel. Perfect to take on-the-go, the root cover-up powder is housed in a handy mirrored compact to ensure a fuss-free top-up, whenever and wherever.
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Application: Apply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out ā do not use sweeping motion. Apply more powder as needed. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
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Color Wow Root Cover Up 1.9g (Various Shades)
ā¬34.45
Customer Reviews
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Color Wow Root Cover Up
It stays longer until you will shsmpoo your hairš Much better than my previous brands of root cover upsš I will definitely repurchase itš
by ELNA Verified Purchase
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Covering up the greys
Excellent product. Great value; long lasting, Ā easy to apply.; great coverage. The colour options suit (dark blonde is perfect). No mess and great size to keep in your handbag to fix any emergency strays moments.Ā
by Clare Verified Purchase
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Great coverage
Works really well and makes your hair line look thicker and fuller
by Belinda Verified Purchase
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Love
I swear by this. I have a very high hair line and this really helps to hide it.Ā
by Mrs Verified Purchase
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Expensive but works well
I dye my hair a bright copper colour, my natural hair is mouse brown but gradually turning grey now. This product keeps the grey hairs at bay for the weeks leading up to my next appointment, it doesnāt turn the brown to red/copper ā¦maybe a slight tint to blend a bit better with the dyed colour but it covers the greys. Watched a video on YouTube saying the best application is firmly dabbing the colour with the brush into the roots instead of brushing which is true. One star less due to the price but I guess I donāt use it regularly so it will last a good while.Ā
by Carla Verified Purchase
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Not worth it.
Followed the instructions but it doesnāt work in my Asian hair. Brush picks up powder but it doesnāt do anything to my hair.Ā
by Poorvi Verified Purchase
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Great coverage
Covers my roots great and very easy to useĀ
by Lisa Verified Purchase
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Great product
Normally use a spray root touch up and find this works much better and is more natural looking. Easy to apply and lasts well.
by jennifer Verified Purchase
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Not great at covering all greys.
This product is ok, it does cover a lot of my greys but not 100%, really white hairs still visible. Not great to apply around the hairline (where most of my greys are) as it gets on the skin. Wouldn't recommend.
by Frances Verified Purchase
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so useful
perfect for root cover ups, really works well
by Shenaz Verified Purchase
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