Conceal the appearance of root regrowth, greys and sparse areas with the cult-favourite Color Wow Root Cover Up. The reflective mineral powder boasts a natural-looking finish, allowing you to visibly enhance the luminosity of your colour until your next wash.
Equipped with a convenient dual-ended brush that encourages a precise application, the water-resistant formula stays put with a barely there feel. Perfect to take on-the-go, the root cover-up powder is housed in a handy mirrored compact to ensure a fuss-free top-up, whenever and wherever.
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Application: Apply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out – do not use sweeping motion. Apply more powder as needed. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
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Color Wow Root Cover Up 1.9g (Various Shades)
€34.45
Customer Reviews
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Not the best
I ordered blonde to cover root and touch up in between hair dresser visits! Doesn’t work.. especially on dark roots!!
by Marie Verified Purchase
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Brilliant product
I bought this to cover greys inbetween my colour appointments and it’s fabulous. I bought shade red as I’m auburn and it works really well and lasts until I next wash my hair. Couldn’t be without it!
by Robyn Verified Purchase
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You won’t know unless you try
I’m putting 3* because: 1) quality is great. Once applied, the powder stays on, doesn’t go on fingers or anything. Nice packaging. The brush could be better but they are never perfect. But 2) I think it’s one of those products you just won’t know unless you try, at least for the lighter shade. I have light blonde highlights on dark blonde base with 20% greys. It does not cover the roots. It softens them, makes them look « nicer » and it does cover the greys in the roots. But obviously it doesn’t cover the dark blonde roots. Does it help during those last days before my next hair appointment? Yes, a tiny bit. Would I buy it again? At this price, no.
by Gabrielle Verified Purchase
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Amazing!
I was unsure to try this but so glad I did! Perfect to lighten up some parts of my hair inbetween salon appointments
by Kira Verified Purchase
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Great
Love this for covering my grey roots. Stays put until I wash my hair. Natural looking. Perfect for me.
by SAMANTHA Verified Purchase
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Grey root touch up
Very well made and a great shade of brown for my hair. Not quite as quick to use & apply as the spray root touch ups but definitely less messy and way better to apply on my greys around the edges of my face if I can’t get into the hair dressers. Highly recommend and will definitely be buying again in the future
by Kathryn Verified Purchase
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Ok
This product is ok, I think maybe I expecting a bit more from it. As a blonde it didn’t really hide my darker root. I can imagine it works better for those with darker hair
by Kelly Verified Purchase
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Cannot live without this!
I have bought this product numerous times and it is the best in covering greys and with making hair appear denser. Brilliant product. Appears very natural.
by AAK Verified Purchase
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Root touch up
This is quite good i have used it twice now and covers up my grey hairs very well!
by Shazia Verified Purchase
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Not as good as I hoped
This didn’t really cover my greys as I had hoped. I think a normal mascara would work better.
by Anna Verified Purchase
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